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Life Science Client ASCO Congress

Managing congress cost for large, global groups

Managing delegate, logistics and ancillary meetings

Success Story

The Brief

We managed a global congress client’s highest profile congress of the year. BCD M&E managed all delegate logistics and ancillary meetings for more than 50 local markets attending on behalf of this client. In total, BCD M&E managed over 800 delegates, including both internals and sponsored HCPs.

The Solution

Our congress experts maximized savings by ensuring all early bird deadlines were met by the local markets. The teams were able to resell 181 rooms between the client’s markets to avoid cancellation and attrition fees.

The Result

The event achieved significant cost savings and high satisfaction, including:

  • $114K from meeting early bird deadlines.
  • $76K in avoided housing attrition fees.
  • A 96% satisfaction score from delegates.