The State of Meetings Technology in Asia-Pacific

As the Asia-Pacific (APAC) region experiences a resurgence of in-person events, Andrew Yeo, Director of Technology for APAC at BCD Meetings & Events, highlights the transformative advancements in event technology influencing this shift. Following a period of cautious virtual meetings during the pandemic, 2024 marks a turning point with a renewed focus on delivering engaging face-to-face experiences.

Yeo notes that the evolution of event technology has led to enhanced security measures and improved data protection, making events safer for attendees. Strategic partnerships among technology vendors are also on the rise, allowing for comprehensive service offerings that streamline event management processes. Notable collaborations, such as the one between Gevme and WeMeet, exemplify how integrations can enhance the experience for business travelers in China.

The industry is witnessing growth opportunities, especially as local vendors expand their services to better cater to clients across the APAC region. Clients are increasingly adopting specific meeting management technologies, including Robotic Process Automation and Generative AI, to enhance productivity and streamline operations.

Event organizers are finding a balance between utilizing innovative technologies and fostering genuine human connections, ensuring that content delivery remains a primary focus for seminars and networking events. Enhanced security measures, particularly in financial transactions, are becoming essential, with a growing preference for secure online payment processing.

As the APAC meetings landscape continues to adapt, BCD Meetings & Events remains committed to leveraging technology to enhance attendee experiences while prioritizing safety and security.

Read the full article here or for more insights on event technology trends and advancements, visit our meetings technology page.