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BCD M&E Launches Assist, a Generative AI Tool, to Empower its Teams

CHICAGOMay 6, 2024 – BCD Meetings & Events (BCD M&E) has introduced their newest technology innovation, Assist, a powerful proprietary Generative AI tool designed to transform the way their teams work. The tool encompasses the first phase of their launch of a robust suite of technology advances being released in the coming months that will create efficiencies in how they support clients.

Assist has been developed to enhance productivity, streamline processes and provide valuable assistance in day-to-day tasks. At the same time, it prioritizes responsible AI and the security and privacy of data and intellectual property.

“During this initial phase, we will be testing Assist capabilities across different regions, lines of business, and shared services teams. This will allow us to gather valuable feedback and insights to further refine and improve the tool, empowering our teams,” said Ted Stone, SVP, Global Technology & Products. “It’s important to note that Assist is designed to support and augment our work, not replace human creativity and expertise. It’s a collaborative tool that complements our skills and helps us achieve even greater results.”

Assist is the latest proprietary product to come under BCD M&E’s technology suite, as the company continues to invest and innovate in the area of meetings and events technology.

“We firmly believe that Assist has the potential to significantly enhance our efficiency and effectiveness, and we are excited to explore its possibilities,” said Bruce Morgan, Global President. “As we continue to invest in technology to empower our teams around the world, our focus will be on ensuring compliance and data security.”

About BCD Meetings & Events

BCD Meetings & Events are experts at creating experiences that connect organizations with the people that matter most. With 2,000+ passionate people servicing clients in 60+ countries around the world, we offer services across event design, brand experience, meetings management, production and content, venue search and sports travel and hospitality. For more information, visit www.bcdme.com. BCD Meetings & Events is a division of BCD Travel Group.

About BCD Travel

BCD Travel helps companies travel smart and achieve more. We drive program adoption, cost savings and talent retention through digital experiences that simplify business travel. Our 15,000+ dedicated team members service clients in 170+ countries as we shape a sustainable future for business travel. BCD’s leading meetings and events management and global consultancy services complete our comprehensive suite of solutions for all aspects of corporate travel. In 2023, BCD achieved US$20.3 billion in sales. For more information, visit www.bcdtravel.com.